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Eastern Mediterranean and Black Sea invest in Sea Tourism for the Future


Selling the Sea: An Inside Look at the Cruise Industry
The Posidonia Sea Tourism Forum set to reposition sector as key driver for economic growth in the East Med and the Black Sea.
The potential for Sea Tourism and its significance as a key factor in the development of the economies of Greece, the Eastern Mediterranean and the Black Sea region will be examined in depth during the first Posidonia Sea Tourism Forum, scheduled to take place in Athens this coming summer.
Under the heading, “The Challenge for Greece, the Eastern Mediterranean and the Black Sea”, the Posidonia Sea Tourism Forum will be held 21-22 June 2011 at the recently opened Onassis Cultural Centre in Athens.
The focus will be on three key areas of sea tourism:

  • Cruise Shipping
  • Yachting
  • Inter-island and Coastal Shipping

The programme will present the policies, the infrastructure and the land-based requirements necessary to support and promote these vital and inter-related sectors of tourism. Questions to be addressed during the forum include how countries of the Eastern Mediterranean and the Black Sea can benefit from taking an organized and long-term strategic approach to sea tourism – coordinating these key interrelated areas.

Cruise Forum – June 21
Industry leaders will look into the potential of the region to expand along the lines of the Western and Central Mediterranean cruising areas, its ability to attract foreign and domestic investment as well as to kick-start joint ventures in its sea tourism infrastructure.

Yachting Forum & Passenger Shipping Forum – June 22
Representatives of all players in the complex yachting sector will discuss a wide range of relevant topics including the unification of yachting policies and tax regulations, potential inter-regional synergies, joint marketing and reciprocal service cooperation in the Eastern Med and the Black Sea.
Additionally, inter-island and coastal shipping will be examined as vital tourism development tools for the region.
The inaugural two-day event is expected to attract the attention of the industry’s leaders and stakeholders who will focus on the challenges for sea tourism, investment opportunities in the region, new infrastructure projects and a platform for launching new ideas and ventures.

Source: cruisebusiness.com
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